Let's blog~~

Ilka and I went to a blog seminar last Thursday. Three company bloggers talked some basics about blogging… Some points are enlightening:

1. A blog is a book for the future. It is a good idea and I’ve never thought about it this way. I have a personal blog at www.spaces.msn.com/members/sofialeixu/. Unfortunately it is in Chinese, but you are more than welcome to visit it and comment in any languages. It was launched in June 2005 and is updated at least once a month. It is a good and simple way to keep in touch with my friends and share my feelings with them . Maybe after several years I will get it published somehow. :)

2. Blogging has 4 Ps:
Passion: To write posts with passion
Point (focus): To have a point in each post or your blog has a topic, such as music, sports
Personality: The layout of a blog and its posts reflect your personality
Perseverance: blogging is something you should do on a regular basis, the more posts you have and the more updated your blog is, the more clicks you get and the higher you are up on a blog search engine.

3.Some concerns about COMPANY blogging:
a.Will competitors gain information from company blog: No! With all the search engines such as Google, people can gain all the info easily anyway.

b.What if the company blog gets some offensive comments: Now that it is open to the public, it is unavoidable to have some malicious attack, which everyone understands very well.

c.In what style should a blog be: A company blog is different from its website in that it should be a conversation among people instead of people to a company. It should be written in a conversational manner. It is not a press release~~

By Lei

Gotham City…

…did you ever wonder how Gotham City looks like at daytime? Visit Detroit on a Saturday afternoon and you’ll find out. Every other city would be packed with people, rushing through the streets, doing their last Christmas shopping. In Detroit only a few people were ice-skating at Campus Martius, a little square on Woodward and Monroe. We (Timo, Leif and I ) decided to walk down Woodward Ave. to the river, visited the GM Towers and had a dinner at a little restaurant in Greek Town. Altogether we met about 15 people on the streets, one Santa Claus and the valet-parking guy. We left Downtown Detroit at about 6:00 p.m. – the Christmas decorations lit up a deserted city and in the sky you could see the circling spotlights from the casino in Windsor/Canada.

Don’t get me wrong, I really like the city with its beautiful buildings, its theatres and its nice little bars and restaurants. But if you don’t live in the city you really need to know somebody who can tell you about Detroit, the history and the hidden treasures. Otherwise you will either never go downtown or only see... Gotham City!

By Ilka

Hello II

Hi,

I’m Ilka, one of the two interns who are currently working at AutoCom.
Just a couple of month ago I was sitting in my apartment in Hannover (Germany), desperately waiting to hear back from AutoCom. Just a couple of month left and I will again sit in my apartment in Hannover, remembering the time I had in Detroit from August 2005 till March 2006. Back in Germany I will continue studying Public Relations at the University of Applied Science and Arts in Hannover and will hopefully finish my thesis by the end of summer 2006.

What else to tell you about me? I'm 23 years old, grew up in a small town in Eastern Germany, lived in London for two months and currently live in Royal Oak, Michigan. I did internships at the Intercontinental Hotel Hamburg and at an event agency in Hamburg, worked in the communications department at Siemens and have three years experience as a bartender. That doesn't help you a lot when you work in Public Relations but it's useful at every party.Today I prefer to stand in front of the bar not behind it. But I still know how to mix good cocktails. =)

Hello I

Hi guys,

Welcome to our blog! This is Lei, one of the current interns with AutoCom till June 2006. You might be interested in who I am i.e. what kind of people is working here… ;)

I am a Chinese growing up in Beijing, studied Business Administration in Shanghai for 4 years and did my master in Economics and Management at Humboldt University in Berlin for 2 years…I just handed in my master thesis about “RFID in the Automotive Industry” at the end of September... Now here I am in Detroit for a 10-month internship.

I did an internship with ZF Shanghai Steering and was the chief editor of a university newspaper in Shanghai. Those experiences might be a plus for my application of an internship here…